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Friday, July 21

Marketing Fundamentals.

A Professor at one of the IIM's (INDIA) was explaining marketing
concepts to the Students:-

1. You see a gorgeous girl at a party. You go up to her and say:
I am very rich. Marry me!"
That's Direct Marketing

2. You're at a party with a bunch of friends and see a gorgeous
girl. One of your friends goes up to her and pointing at you says:
"He's very rich. Marry him."
That's Advertising

3. You see a gorgeous girl at a party. You go up to her and get
her telephone number. The next day, you call and say:
Hi, I'm very rich. Marry me."
- That's Telemarketing

4. You're at a party and see gorgeous girl. You get up and
straighten your tie, you walk up to her and pour her a drink, you open the door
(ofthe car)for her, pick up her bag after she drops it, offer her ride and then say:
By the way, I'm rich. Will you marry me?"
- That's Public Relations

5. You're at a party and see gorgeous girl. She walks up to you and says:
You are very rich! Can you marry ! me?"
- That's Brand Recognition

6. You see a gorgeous girl at a party. You go up to her and say:
I am very rich. Marry me!"
She gives you a nice hard slap on your face.
That's Customer Feedback

7. You see a gorgeous girl at a party. You go up to her and say:
I am very rich. Marry me!"
And she introduces you to her husband.
That's demand and supply gap

8. You see a gorgeous girl at a party. You go up to her and before
you say anything, another person come and tell her: "I'm rich. Will you marry me?" and she goes with him
-That's competition eating into your market share

9. You see a gorgeous girl at a party. You go up to her and before you say:
I'm rich, Marry me!" your wife arrives.
- That's restriction for entering new markets

-

lol. damn funny right. haaa. so much for learning advertising, mar comm, pr and stuff.
all is summarised in one barely 10 sentences. haa.




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